Business Model Redevelopment
A middle market education company needed to redevelop its business model and assess future growth potential
Situation Assessed
A middle market education company needed to redevelop its existing business model and unlock the next phase of revenue and strategic growth.
Challenges Encountered
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The Company had historical challenges keeping up with competitors and expanding its revenue streams into new areas
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In-house talent had no exposure to alternative business models
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Previous attempts at partnering with employers were not successful, creating an internal mindset resistant to change
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Stakeholders at the campus and headquarters were not aligned on importance of business model redevelopment and topline growth
Value Delivered
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Performed in-depth interviews with students and employers to assess the viability of different business models to generate success for the Company
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Conducted market research on successful implementations of three other business models to develop shortlist of potential candidates
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Developed a new economic structure and outlined implementation strategy for the Company
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Designed pilot program to expand the student base and increase topline growth
Outcomes Achieved
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Launched pilot program at one campus and drove participation of initial students and employers
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Pitched 20 employers and sold initial customers
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The developed future financing model for students and employers allowed for sustainability of the Company’s program
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The established playbook provided a scalable pilot program across entire enterprise